Charitable giving is under great stress. Donations are down; endowments are down; government grants are down; yet the social needs are greater than ever. The Association for Advanced Life Underwriting (AALU), the American College, and the Partnership for Philanthropic Planning (PPP) are rising to address this challenge. AALU, The American College and PPP are collaborating to create a best practices task force - a group of life insurance producers and planned giving professionals who will work together to set forth the best practices of using life insurance as a charitable giving tool. We all have a stake in best practices. Life insurance is a product that can create significant philanthropic benefits, but which can also be abused. Charities often have a hard time telling which ideas and which producers are to be trusted.

During this web presentation, you will hear about the objectives or mission of the AALU/PPP task force from Tanya Howe Johnson, President & CEO of the PPP, Kelly Kidwell, President & CEO of Pacific Advisors and Chairman of the AALU Charitable Planning Committee, and Phil Cubeta, the Sallie B. and William B. Wallace Chair in Philanthropy at the American College.

These panelists will introduce our featured speaker, Charles Ratner, the National Director of Personal Insurance Counseling for Ernst & Young. Charles will talk about the use of life insurance in charitable giving, outlining the respective benefits to the donor and the organization, the threshold guidelines that charitable organizations must establish for planned giving with life insurance, selected planning techniques with life insurance, and a suggested framework for organizations to assess the economic and tax implications of these techniques.

For advanced life insurance producers who are committed to best practices, the opportunities have never been greater. This webcast will help insurance producers achieve maximum positive impact for clients and the non-profits they love and support. For nonprofit gift planners, this presentation will help you identify the insurance ideas that work well, while distancing yourself from those that do not. By partnering in the spirit of best practices, we will achieve great things for donors, their charities, and our communities.